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Best Methods to Determine a Company's Industry and Target Customers

Avatar of Parthi L.Parthi L.
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What’s the most accurate way to figure out the industry/vertical of a company or who they sell to? Thinking:

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    Claygent to scrape website and make an educated guess

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    Just ask GPT (will work if company is big enough)

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    Claygent to find and scrape case studies page and make an educated guess

1 comment

  • Avatar of Daniel K.
    Daniel K.
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    Hey there, thanks for reaching out! 😊 To determine the industry or vertical of a company and who they sell to, you can indeed leverage Claygent to scrape the company's website and analyze the content. We have a few interesting preset templates for this exact use case such as "Company Analysis" or "Find case studies". From there, you can create a separate AI column to absorb all that information and determine if that company fits within your ICP. If you need any more guidance or have further questions, feel free to reach out! 😊 Have a wonderful day! Daniel

    :thumbsup_all:1