Yes, you can format outbound emails with bold and italic text by using HTML tags in your message drafts.
For most email sequencers integrated with Clay, you'll need to use HTML tags like <b> bold text</b> for bold and <i> italic text</i> for italics.
The HTML support varies by platform:
** Lemlist, Smartlead, Instantly, and Outreach fully support HTML formatting
** Salesloft does not support HTML formatting
You can add these HTML tags manually or use ChatGPT enrichment in Clay to automatically add formatting tags to your text.
