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Optimizing Crunchbase Data for Personalized Email Campaigns

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I have a crunchbase zap to Clay -- every time a company is added into a saved search in Crunchbase (recently funded), that company is then added as a row in a clay table. my end goal is to create personalized email messages, based on web research, to a specific set of contacts at that company. what's the best order of operations to do this?

  • should I find the champions at those companies first?

  • or should i create the web research/ personalized messaging first?

  • or does it matter?

if anyone has specific templates that go from company ---> target champions ---> AI research ----> AI messaging -----> email, let me know!