This behavior is normal in the email waterfall process. Even when an email is found in the first step, it still needs to pass through the validation process. If an email is found but fails the validation check (done by ZeroBounce by default), the waterfall will continue running to find a valid email.The final validated emails will only appear in the last column of your table. While the validation columns aren't shown by default to keep your table tidy, they are working behind the scenes.If you want to understand why certain emails aren't making it to the final column, you can unhide the validation columns to see how the validation process is working.
Sources:Enrich People (Waterfalls) [CRM Enrichment] - Clay UniversityEnrich People (Waterfalls) [Automated Outbound] - Clay UniversityEnrich Companies (Waterfalls) [Clay 101] - Clay University
This issue typically occurs when enrichments run before all data is properly updated. Here are two things you can try: 1. Perform a hard refresh of your browser:
• Windows: Press Ctrl + Shift + R
• Mac: Press Cmd + Shift + R
2. Re-update the data to ensure all variables are present. For future reference, you can prevent this by adding conditional run settings to only execute when all required variables are present.