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Can I Assume an Email Column is Invalid with Validation On? | Clay

Can I Assume an Email Column is Invalid with Validation On?

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If I see this and I had validation turned on can I assume that the one column that returned an email was invalid?

1 comment

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If you have validation turned on and only one column shows an email while the final validated email column is empty, it likely means the email was found but failed validation (marked as invalid). You can unhide the validation columns to see exactly why it failed. Invalid emails are those that don't exist, possibly due to misspellings, deactivated accounts, or non-existent domains.
Sources: Enrich People (Waterfalls) [CRM Enrichment] - Clay University Enrich People (Waterfalls) [CRM Enrichment] - Clay University Email verification statuses | Documentation | Clay University