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Use G2 Data Integration to Track Company Research and Competitor Analysis | Clay

Use G2 Data Integration to Track Company Research and Competitor Analysis

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Hi .. am I able to use the G2 data integration to find out whether a list of companies have been researching my company, our competitors or the category as a whole?

6 comments

· Sorted by Oldest

Scott S.
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Looks like it just adds the company page of that company
Matthew Q.
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Hey Scott - currently we’re just scraping the company page. Can you send me an example of what you’re looking to find from G2 though?
Scott S.
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Hi Matt - Sure. We currently use G2 internally to identify accounts that are searching for us, our competitors or our category as a whole to identify accounts who may be in a buying cycle. We have this data synced to a few different fields in SFDC (like last G2 Activity Date, G2 Primary Topic and Intent Score- which is influenced by the first two fields). I’d like to be able to use those same values to run automations / flows in clay. Primary usecase is looking at an account list, i want to have those types of fields used in that table. If that isn’t possi;ble right now, is it possible to pull that data directly from our SFDC insated of from your data sources?
Clay Team
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Gotcha, thanks! The G2 integration we have right now can't be connected to an individual account. It currently relies on scraping public G2 pages.But you can add a lookup record via salesforce integration to pull in those values from your SDFC instance!
Scott S.
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interesting… so you can pull values into clay from our own SFDC instance?
Matthew Q.
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yep!