Best Strategies to Expand Searches for Ideal Customer Profiles in Clay

Louie · 2025-03-08T08:16:28.680991+00:00

Hi Support, new to clay. I tried to play around the claybook https://www.clay.com/claybooks/create-ideal-customer-profiles-and-competitive-intelligence-briefs-for-any-company. What's the best approach to expand these searches for me to find companies that fits our ICP?

To expand your searches in Clay and find companies that fit your Ideal Customer Profile (ICP), we recommend the following approach: 1. Iterate and refine your search parameters: • Adjust filters to broaden or narrow your list. • Remove restrictive limits to capture more potential matches. 2. Use the "Find your ICP" feature: • Enter your website URL in the source panel. • Clay will generate a list of target companies based on your website information. • Preview and adjust the automatically selected filters. 3. Enrich existing company lists: • Use the "Job Openings" waterfall to layer job data onto your target companies. • Set company domain as a parameter and add relevant keywords for positions. • This provides additional context and potential outreach opportunities. Remember to regularly preview company profiles to ensure alignment with your ICP as you refine your search.

Sources: Find your ICP based on your domain | Documentation | Clay University Find Jobs Source + Enrichment [Clay 101] - Clay University Find Companies [Clay 101] - Clay University

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