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Automating Contact Transfers from Clay to Apollo.io Sequences
Hello! I want to push my filtered contacts from Clay to Apollo.io and enroll them in sequences automatically
We support integration with various email sequencing tools including Instantly, SmartLead, Outreach.io, SalesLoft, and LemList. Here's how to set up automated sequence enrollment:1. First, create your campaign in your sequencing tool 2. In your Clay workspace, add an enrichment for your chosen sequencing tool 3. Configure the enrichment by: • Selecting your campaign • Setting up required fields (at minimum, email address) • Adding any additional fields like first name, last name • Setting up custom variables for personalizationYou can enable auto-update in your Clay table to automatically run this action for new rows. For more specific control, you can use formulas to trigger the sequence enrollment only under certain conditions.For personalization, consider adding custom variables like subject lines and email bodies that will populate from your Clay table columns. This allows for unique content for each contact. Sources: Subscribe to Sequence with Close Close integration overview | Clay University Push Data To Your Email Sequencer [Automated Outbound] - Clay University Push Data To Your Email Sequencer [Clay 101] - Clay University
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Genius
Thank you!
Thanks! We've reopened this thread. You can continue to add more detail directly in this thread.
Tanvi R.··Carlos - Do you mind sending the link to the table so we can take a look? https://downloads.intercomcdn.com/i/o/1171717996/ac7729f84b426e1d0358af02/image.png?expires=1734109200&signature=8a76e8e467afcc676033ecee4434b8c7d483ec4c22dc7716acfebd93caf3329a&req=dSEgF85%2FmohWX%2FMW1HO4zYTywS%2F9Bp4U2BKsam%2FhVPsLPg%3D%3D%0A
Yup
- Tanvi R.··
Hey Carlos, you need to wrap the dynamic text variables in your JSON body in quotes!
- Tanvi R.··
We recently made some changes to our HTTP API enrichment column: In JSON, numbers are unquoted to enable arithmetic operations, while strings are quoted to preserve their exact format, including special characters or leading zeros. Quotation marks distinguish text data from numeric values for parsing and accurate data interpretation. In our recent update to the HTTP API enrichment column, we aligned it with standard JSON structuring practices. Here's a video going over these updates as well: https://www.loom.com/share/5eb34faae5574887b26d90d9c68d1440
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