Hey! Does anyone have any ideas on how to data enrich leads to target specific enrichments. Please shoot me a message if you have some strong understanding of Clay. I got two clients that I would like to find better ways to enrich their prospects.
Clay offers 100+ enrichment tools to target specific data points for your clients' prospects. Key enrichment approaches: • Company enrichments: Headcount, headquarters location, industry, tech stack, funding data • Person enrichments: Job titles, bio, education, work experience, contact details • AI research: Use our AI research agent for custom prompts and unstructured research Workflow: 1. Add enrichment in your Clay table 2. Select from integrations or use your own API keys to save credits 3. Use waterfalls for better data coverage Advanced targeting: ** Score leads based on revenue, location, or custom logic ** Automate segmentation and lead qualification * Gather intent data and recent news for personalization This transforms basic identifiers into fully contextualized prospect profiles for more effective targeting.
Sources: Enrich, score, and message inbound leads automatically | Clay.com Claybooks: Enrich inbound leads from form submissions and automate CRM updates | Clay.com Enrichments | Documentation | Clay University Jigsaw Framework - Clay University Jigsaw Framework - Clay University FAQ | Clay.com Use Clay as a data cleanroom for your CRM | Clay.com Enrich: Build Complete Prospect Profiles with AI - Clay University Intro to Clay 101: FETE Framework - Clay University
Looking more so to work with people that might have some great ideas based on ICP's im working with.
Hey Daniel, thanks for reaching out. I’ll let others chime in as well, but could you share a bit more about the specific ICP you’re targeting? That’ll give everyone better context to help out. In the meantime, if you’d like to give it a shot yourself, here’s a step-by-step breakdown to get started: 1. Start with the Company – Use the "Find Company" action to identify companies that fit your target criteria. Here’s a guide to help. 2. Find Decision-Makers & Contacts – In the company table, click "Actions" > "Find people at these companies" to search for key contacts who match your ideal customer profile. Then, import these results into a new People table. This video walks you through the process. 3. Enrich Email Addresses – Use the "Work Email Waterfall" to find email addresses by linking the Full Name and Company Domain fields. 4. Additional Enrichments – Use the "Add Enrichment" search bar to add more personalized data for better outreach opportunities. Following these steps will help you build a highly targeted and data-enriched list of your ICP. ...and I'd also check out the rest of the resources at http://clay.com/university – great hands-on use cases with video walkthroughs.
If there's anything else I can assist you with, please let me know! 😊 Have a great Friday, Daniel
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