Is serper search result reliable? I’m trying to fetch the data of the google search result of input keywords. The results do not match the result that I search manually. What could be the difference and can I trust the data?
Serper search results may differ from manual Google searches due to several factors: 1. Personalization: Google tailors results based on your location, search history, and settings. 2. Real-time updates: Serper provides fast results in 1-2 seconds, which may not reflect the most recent changes. 3. SERP features: Different components like ads, snippets, and local results can affect the layout. While Serper data is generally reliable for tracking search engine results and SEO performance, keep in mind these differences when comparing to manual searches. If you need more specific help, please request human assistance by clicking on "Talk to a person."
have you selected your current location in serper?
serper is also fteching data from google
Serper doesn't use your personal location when fetching Google search results. It delivers fast results in 1-2 seconds, which may differ from manual searches. The differences can be due to: 1. Lack of personalization (including location) 2. Real-time updates 3. SERP features like ads and snippets While Serper data is generally reliable for tracking search engine results and SEO performance, these factors can affect accuracy compared to manual searches. If you need more specific assistance, please request human help by clicking on "Talk to a person."
kushagra t. yes germany. Should I be more specific?
When using Serper to fetch Google search results, specifying a more precise location like a city in Germany isn't necessary. Serper doesn't use personalized location data when fetching results from Google. Instead, it provides fast, non-personalized results within 1-2 seconds. The differences you're noticing between Serper results and manual searches are likely due to: 1. Lack of personalization (including location) 2. Real-time updates 3. SERP features like ads and snippets These factors can affect the accuracy compared to manual searches, but Serper data is generally reliable for tracking search engine results and SEO performance. Is there a specific reason you're concerned about location accuracy in your search results?
yup try with the exact location ie region + country
To improve the accuracy of Serper search results and better match manual Google searches, you can specify the exact location (region and country) when making API requests to Serper. Here's how you can do it: 1. When setting up your Serper API request, include a "location" parameter. 2. Specify both the region and country in the location parameter. 3. Format it as "region, country" (e.g., "Bavaria, Germany" or "Berlin, Germany"). This approach should help align Serper results more closely with manual Google searches for a specific location. However, keep in mind that some differences may still occur due to factors like real-time updates and SERP features. Is there a particular region in Germany you're focusing on for your searches?
Got it. that could be a column variable?
Yes, you can use the location (region and country) as a column variable in Serper API requests to improve the accuracy of search results. When setting up your Serper API request in Clay, you can include a "location" parameter as a column variable. This allows you to specify both the region and country for each search query, potentially aligning the results more closely with manual Google searches for specific locations. To implement this: 1. Create a column in your Clay table for the location parameter. 2. Format the location as "region, country" (e.g., "Bavaria, Germany"). 3. Use this column when configuring your Serper API request in Clay. This approach should help improve the accuracy of your search results while maintaining Serper's fast 1-2 second response time.
yeah if you are using it in clay it can be a column and then you can reference it in the request body when making an api call to serper
To use a location column in Clay for more accurate Serper API calls: 1. Create a column in your Clay table for the location parameter. 2. Format the location as "region, country" (e.g., "Bavaria, Germany"). 3. When setting up your Serper API request, include this column as the "location" parameter. 4. Use the "write to table" feature to reference this column in your API call to Serper. This approach allows you to specify both region and country for each search query, potentially aligning results more closely with manual Google searches for specific locations while maintaining Serper's fast 1-2 second response time.
