Manually Adjusting Clay's Lead Enrichment Results

Alessandro · 2025-03-27T06:47:48.183257+00:00

I have manually created a list of leads based on company name. Clay wasn’t able the enrich the company info correctly all the time - it found companie with a different name and identity. Can I manually fix Clay output?

To manually fix Clay's output when it enriches company information incorrectly, you can use our "Normalize Company Name" function. Here's how: 1. Go to the enrichment panel and find the "Tools" section. 2. Select "Normalize Company Names" from the pre-built options. 3. Choose the input column containing the company names. 4. Optionally, enable "Normalize Case" to convert names to Title Case. 5. Run the action across your rows. This will clean up company names by removing suffixes like Inc., LLC, and other unnecessary terms. The function creates a new column with normalized names, allowing you to compare and manually adjust if needed. If you need further assistance, please request human support by clicking on "Talk to a person".

Sources: Clay formatters overview | Documentation | Clay University Normalize Company Name with Clay Formatters Data Cleaning + Normalization [Automated Inbound] - Clay University Data Cleaning + Normalization [Clay 101] - Clay University

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