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Finding Effective Methods for Generating CPG Brand Lists

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Has anyone found the best way to generate company lists for CPG brands, both food+ beverage and beauty. There are many categories that these types of brands fall under. I tried using LAL companies but they still aren't populating brands that I would 100% expect to be on the list.

Finding Effective Methods for Generating CPG Brand Lists | Clay

3 comments

· Sorted by Oldest

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To generate comprehensive company lists for CPG brands in food, beverage, and beauty categories, we recommend using our "Find Companies" feature. Here's how to optimize your search: 1. Start with broad industry filters for CPG, food, beverage, and beauty. 2. Adjust company size and location filters to match your target market. 3. Use the "write to table" feature to save your initial results. 4. Iterate and refine your search by adding or removing filters based on the initial results. 5. Consider using our lookalike audience feature with Ocean.io integration to expand your list based on similar companies. 6. Preview company profiles regularly to ensure alignment with your target brands. 7. Remove restrictive limits to capture a full spectrum of relevant companies. Remember, you may need to add enrichments like revenue or tech stack data after creating your initial list.
Sources: Claybooks: Find retail companies with active promotions | Clay.com Find Companies [Clay 101] - Clay University
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Thank you so much for sharing your feedback Gia C.!