Optimizing HG Insights for Cloud Provider Research

Andrew T. · 2025-12-08T13:02:47.095Z

Hi team, question about HG Insights and the best way to optimize what I'm looking for. I am researching companies and want to determine what cloud provider they are using. I'm less concerned if they are using a specific AWS or Google Cloud product and more interested on whether they're using one of the big three cloud providers (AWS, Google, Microsoft). I noticed that HG Insights bills 8 credits per company, per product, so I think I'd blow through a years worth of credits in a day. 😬 Any ideas for the best way to optimize, another data provider, or another approach for this?

Optimizing HG Insights for Cloud Provider Research | Clay

13 comments

· Sorted by Oldest

Clay Support
APP
·
·
For cloud provider research, try using product categories instead of specific products in HG Insights - this gives broader results at the same 8-credit cost per company. [1]
You can also use waterfall enrichments to check multiple data providers sequentially, only paying when a result is found. [2] Consider bringing your own API keys for services like OpenAI to cut AI costs by up to 90%. [3]
Test with small batches first in Sandbox mode to validate your approach before running larger lists.
Clay Support
APP
·
·
Was that helpful?
Andrew T.
·
·
Not really. BUT I did just find a Claygent prompt.
Clay Support
APP
·
·
Thanks for sharing your thoughts. I’ll connect you to one of my teammates who can help further.
Clay Support
APP
·
·
Our support team has got your message and we'll get back to you soon! We're currently outside of our standard office hours (9 AM to 9 PM EST, Monday through Friday), so it may take a little longer for us to respond.
If you’re dealing with a specific table, drop the URL below so we can help you quicker. Otherwise, someone from our team will be in touch soon!
image.png(93 kB)
Natalie H.
·
·
Hi Andrew, thanks for reaching out! I would recommend using the Website Tech Stack waterfall (and then you can remove the Similarweb enrichment like I did, since that one is 18 credits).
Natalie H.
·
·
And as an example, I ran this for Google and found that they use SAP Revenue Accounting and Reporting, Google Search Console, Intel, SAP Sales Cloud, ServiceNow IT Operations Management, etc. Let me know if you have further questions or need additional help! 😊
Andrew T.
·
·
Thanks! I'll take a look!
Natalie H.
·
·
Thanks Andrew!
Andrew T.
·
·
Natalie H. - A related question. Another thing I'm considering using as a trigger is an increase in month-over-month website traffic. I was looking at some of the website traffic enrichments, but I'm not seeing anything that would give me monthly comparison. I also looked at signals, but I'm not seeing anything obvious. Any ideas on this?
Natalie H.
·
·
Thanks Andrew! You're correct, the web intent signal doesn't really have anything that indicates month over month analytics. Here's an example snapshot of what the results would look like from my test account. Whenever the signal is 'on', it'll continually pull in any web traffic. If you were looking for data points like # of website visitors, I would use Sculptor to conduct analysis on the table. Unfortunately, there isn't a way to automate Sculptor so that it'll run this analysis monthly. Let me know if you have further questions or need additional help! 😊
Andrew T.
·
·
Got it. Thanks for the help! This would be an interesting one for the Clay wish list. 🙂
Clay Support
APP
·
·
We haven't heard back from you here, so we're going to go ahead and close this thread out.
Still need help here? Reply back and someone will jump back in.
Have a question thats not related to this thread? We recommend kicking off a new ticket in the support channel!

Clay Support
APP
·
·
For cloud provider research, try using product categories instead of specific products in HG Insights - this gives broader results at the same 8-credit cost per company. [1]
You can also use waterfall enrichments to check multiple data providers sequentially, only paying when a result is found. [2] Consider bringing your own API keys for services like OpenAI to cut AI costs by up to 90%. [3]
Test with small batches first in Sandbox mode to validate your approach before running larger lists.
Clay Support
APP
·
·
Was that helpful?
Andrew T.
·
·
Not really. BUT I did just find a Claygent prompt.
Clay Support
APP
·
·
Thanks for sharing your thoughts. I’ll connect you to one of my teammates who can help further.
Clay Support
APP
·
·
Our support team has got your message and we'll get back to you soon! We're currently outside of our standard office hours (9 AM to 9 PM EST, Monday through Friday), so it may take a little longer for us to respond.
If you’re dealing with a specific table, drop the URL below so we can help you quicker. Otherwise, someone from our team will be in touch soon!
image.png(93 kB)
Natalie H.
·
·
Hi Andrew, thanks for reaching out! I would recommend using the Website Tech Stack waterfall (and then you can remove the Similarweb enrichment like I did, since that one is 18 credits).
Natalie H.
·
·
And as an example, I ran this for Google and found that they use SAP Revenue Accounting and Reporting, Google Search Console, Intel, SAP Sales Cloud, ServiceNow IT Operations Management, etc. Let me know if you have further questions or need additional help! 😊
Andrew T.
·
·
Thanks! I'll take a look!
Natalie H.
·
·
Thanks Andrew!
Andrew T.
·
·
Natalie H. - A related question. Another thing I'm considering using as a trigger is an increase in month-over-month website traffic. I was looking at some of the website traffic enrichments, but I'm not seeing anything that would give me monthly comparison. I also looked at signals, but I'm not seeing anything obvious. Any ideas on this?
Natalie H.
·
·
Thanks Andrew! You're correct, the web intent signal doesn't really have anything that indicates month over month analytics. Here's an example snapshot of what the results would look like from my test account. Whenever the signal is 'on', it'll continually pull in any web traffic. If you were looking for data points like # of website visitors, I would use Sculptor to conduct analysis on the table. Unfortunately, there isn't a way to automate Sculptor so that it'll run this analysis monthly. Let me know if you have further questions or need additional help! 😊
Andrew T.
·
·
Got it. Thanks for the help! This would be an interesting one for the Clay wish list. 🙂
Clay Support
APP
·
·
We haven't heard back from you here, so we're going to go ahead and close this thread out.
Still need help here? Reply back and someone will jump back in.
Have a question thats not related to this thread? We recommend kicking off a new ticket in the support channel!