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Best Methods for Crafting Outreach One-Liners with Limited Info

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What is the best procedure method to generate one-liners for outreach, if the only company details I have is the specific company name?

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    Channeled
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    Bruno R.
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    Hi Albert, thanks for reaching out! For this case, I suggest approaching it as if you were researching the process manually, without using Clay. This exercise can help clarify the steps and logic needed to structure your workflow effectively. What specific angle are you thinking for your one-liner? For reference, I recorded an example where I start with a company name, identify key people within those companies, and then enrich the leads by adding recent positive news about them: https://www.loom.com/share/87d46cf74dfd460990e1aedceb7d96f3?sid=7d337e95-0b02-42a1-a6e0-21da48e40667

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    Bruno R.
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    Additionally, consider this coursewe recently published on how to run automated outbound at scale using Clay. I hope this was helpful. If there's anything else I can assist you with, please let me know!

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