We don't have a built-in website tag for tracking. However, you can integrate external website visitor tracking tools with Clay. Here's how:
1. Use a separate tool (like RB2B) to track website visitors.
2. Create a webhook table in Clay to receive visitor data.
3. Connect your tracking tool to Clay using the webhook or an integration platform like Zapier.
4. Once data is in Clay, you can enrich it and use it for personalized messaging.
For a detailed guide, check out our Claybook on "Turning website visitors into warm outbound using Clay, RB2B and Lemlist".