Starting SMS Lead Generation: Compliance and Outcomes in the US

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Hey! I am looking to start SMS lead generation for my business. We have good results with email and want to add a channel. I wanted to understand a few basics on compliance and potential outcomes SMS lead gen for US. Anyone here an expert or experienced in this?

4 comments

Prince A.
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Hi Utsav, We have used the SMS campaign. It requires to be A2P compliant and your campaign may also be complaint to meet the US criteria
Prince A.
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Which forum are you using for the SMS?
Utsav G.
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DMing you Prince A.
Annaiza
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SMS can be a great add-on to your lead gen. For the U.S., just remember: Get clear opt-in consent, Be transparent (let them know what to expect + how to opt out) and use a compliant platform (like Twilio), also text during business hours and It’s high-engagement, but keep it personal and relevant. Done right, it converts.