Introducing Workflows: Clay’s New Node-Based GTM Orchestration Layer for Faster, Smarter Campaigns
Okay @channel, this is a big one... Today we're rolling out Workflows in Clay 🎉 The fastest way to build GTM workflows in Clay. Workflows is Clay’s new orchestration layer: a node-based canvas where the data in Audiences turns into action. Wire triggers, conditional logic, agents, and your living GTM data layer together, then test, edit, and trace every run in one place. That gives GTM builders a richer, more editable way to:
𝗧𝗿𝗮𝗰𝗲 𝗲𝘃𝗲𝗿𝘆 𝗿𝘂𝗻. See what came in, where it went, why it went there, what failed, how long it took, and what it cost.
𝗧𝘂𝗻𝗲 𝘁𝗵𝗲 𝗹𝗼𝗴𝗶𝗰. Use deterministic rules, code, and Functions when the play needs precision. Bring in Claygents when it needs research, scoring, or classification.
𝗕𝘂𝗶𝗹𝗱 𝗰𝗼𝗺𝗽𝗹𝗲𝘅 𝗚𝗧𝗠 𝗳𝗹𝗼𝘄𝘀 𝗳𝗮𝘀𝘁𝗲𝗿. Create Workflows from the CLI, chat with Sculptor, or convert an existing Table to get started. Then run Workflows with unlimited steps across unlimited records. (Tables live. Table limits die. ✌️)
Workflows is available for customers on Launch, Growth, and Enterprise plans. It's also available customers on our legacy Starter, Explorer, and Pro plans through the end of this year. We’ve already seen the best GTM teams in the world use Workflows to build faster, simplify routing-heavy plays, and understand exactly why each record went where it went. Kareem will be going through this feature live tomorrow. Register here clay.com/livestreams/build-on-clay-workflows?…
