Goutham R.

Hey folks! Once a company shows a strong hiring signal for BI/analytics (i'm exploring lead sourcing for an analytics / BI SaaS product), who usually ends up being the right decision maker to reach out to? I'm using 'find decision maker', so should I be prioritizing roles like CEO/founder, Head of Analytics/Data, RevOps/Ops, or Marketing leaders or someone else? 🤔 Also curious how this changes by company size or stage.

Hey! I’m currently figuring out few lead-sourcing approaches for an analytics / BI SaaS product and wanted to get some feedback.🙏 Approach 1: Social "Pain" Monitoring - Scan X & LinkedIn posts from the last 30 days expressing frustration with current BI tools they use. (like Tableau, PowerBI, etc.). Identify the author and outreach. Approach 2: Targeting early-stage/newly funded companies (10–200 employees) in data-heavy industries like Fintech, E-commerce etc. Approach 3: Identifying companies currently hiring for "Data Analysts", "Sales Ops" etc. If we had to pick one or a combination to start with, which has the highest conversion potential? Or are there any other potential approaches that I’m missing?

Hey! I’m currently figuring out few lead-sourcing approaches for an analytics / BI SaaS product and wanted to get some feedback.🙏 Approach 1: Social "Pain" Monitoring - Scan X & LinkedIn posts from the last 30 days expressing frustration with current BI tools they use. (like Tableau, PowerBI, etc.). Identify the author and outreach. Approach 2: Targeting early-stage/newly funded companies (10–200 employees) in data-heavy industries like Fintech, E-commerce etc. Approach 3: Identifying companies currently hiring for "Data Analysts", "Sales Ops" etc. If we had to pick one or a combination to start with, which has the highest conversion potential? Or are there any other potential approaches that I’m missing?